SHIFT Interactive is a Web design agency in Sydney Australia. We can engage your users through our services. These are:

• Web Design Sydney
• Content Management Systems CMS Sydney Australia
• eCommerce Web Design
• Web 2.0 Sydney Australia
• Animated Flash Banners
• Internet Marketing Sydney Australia
• Viral Marketing Sydney Australia
• Search Engine Optimisation SEO Sydney Australia

Contact us for more details

Web 2.0 has lots of potential. Here’s a good example of the video web 2.0 convergence which is increasing in use on a daily basis.

Kinda like youTube, but you can cue up a list of videos, which will then loop eternally, until you set up another playlist. You can also integrate the camera on your computer to host your own show, or upload your own videos…we like this tool, for sure!!

And then you can embed it back on your website. Here’s our channel using ‘Web 2.0′ as a our theme:

Web 2.0 is becoming more and more evident in websites designed in Sydney Australia. Though not as fast to harness the Web 2.0 phenomenon as their American Silicon Valley counterparts, Australian agencies are warming to the idea.

Web 2.0 is a wave that has washed across the Pacific onto Australia’s shores.

From corporate blogging to social networking and social media techniques, Web 2.0 means that users are more empowered, and have more control over their web experiences. The end result of this is that more and more users are contributing to the the future of the web.

Where those web sers come from - be it Sydney Australia, Silicon Valley, London, Tokyo, Barcelona, New York or Bangalore - begins to define more and more what users are actually reading.

Web 2.0 Design in Sydney is becoming more and more in demand. From new Web 2.0 styles to corporate blogging sites, from user controlled content sites to more interactive online experiences, today’s online marketing community are beginning to embrace the powerful mechanisms of interactive Web 2.0.

Recent talk of Web 2.0 is essentially heralding a new generation of interactive media techniques, which essentially represent a maturing of the industry.

As web design software evolves, so too do design techniques.

For many years, browser incompatibilities slowed down growth in the industry. In particular, Microsoft’s refusal to conform to Web Standards in a bid to monopolise with their ASP software and servers, meant that many web designers spent 50% of their time ensuring that websites looked the same in the countless browsers that were on the market. The faster basic web designs can be implemented, the faster the industry can grow. Now, with established CSS code hacks being well-documented, and accessible to all web designers on the net, the web design industry is beginning to mature.

And about time too.

But all this means that finally the user experience on the Internet will begin to improve. With the implementation of Web 2.0, users will gain more control over their internet and their information. Most importantly, they will be able to moderate the amount of information that they are bombed with, and they will be able to have their say about that content.

Web design in Sydney is becoming increasingly localised. Google’s Sydney office is emphasising the need for local search results. This is a healthy move for the online community. It means that if you are searching for, say, ‘web design Sydney‘, then you are more likely to find web designers who are actually based in Sydney Australia.

Google is increasingly stressing the importance of being listed in local web directories. And they are beginning to base their search results increasingly on these local search directories. Their reasoning for using local directories for search terms, in this case, sydney website design companies, is simple. Listings are the only way to accurately identify the physical location of a company.

Local Sydney SEO techniques for being listed locally need to be adhered to, as do Google’s Terms of Service. In the search engine optimisation world, Google have been commanding the game for the past 5 years. And they still do. Google Local Search will ensure that their results stay relevant.

But beware - you’d better begin bumping up your online marketing budget. Listing in a lot of these Local directories doesn’t come for free. And some - like True Local - are commanding very particularly high rates.

The best way to ensure that your site is listed in Local Listings is to ensure your content is relevant to your local area. Do this by optimising the content of your site. And then ensure you submit to as many local directories as possible!

A new Web 2.0 style website design has been implemented on Sydney agency SHIFT Interactive’s CMS website.

Launched just before the Easter weekend, SHIFT Interactive is sporting a shiny new look-and-feel. Web 2.0 practices are search engine friendly, and have a visual aesthetic which encourages easy readability and access to content for the end-user.

To complement their new Web 2.0 website skin, SHIFT will be regularly updating their Blog with fresh web design and search engine optimisation tips, aimed specifically at web users from Sydney and Australia interested in Web 2.0 techniques.